Experience:
Min 3 years
Location:
Gurugram, India
Job Responsibilities :
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
- Help drive B2B Marketing’s SEO, Google search rankings, and organic web traffic, by building high value backlinks to the B2B Marketing site through active and passive engagement with key content and social media partners
- Copywriting and other content creation for daily social media postings majorly on B2B platform (LinkedIN, Twitter)
- Creating & contributing various content through blogs, articles, SEO Content, A+ Content, Digital Marketing Content, website content.
- Execute marketing design and activities to establish and maintain brand presence in the market.
- Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement
- Monitors and develops reports on competitor activity within social media spaces
- Managing the brand’s social media.
- Tracking performance of content and campaigns on SMO platforms.
Required Skill Set :
- Proven working experience of minimum 3 year in social media marketing
- Excellent consulting, writing,, presentation and communication skills
- Demonstrable social networking experience and social analytics tools knowledge
- Knowledge of online marketing and good understanding of major marketing channels and B2B social media platform
- Positive attitude, detail and customer oriented with good multitasking and organisational ability
- Fluency in English.